Visual designer with over 6 years of experience creating marketing-driven digital experiences that help customers understand products and make confident purchasing decisions. My work focuses on translating complex business information into clear, engaging visual systems across web, marketing campaigns, and product storytelling.

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My work spans brand identities, digital platforms, and physical outputs,

often weaving cultural narratives into contemporary visual language. Alongside commercial projects, I maintain an active artistic practice,

with works exhibited internationally. These two paths—design and art—continue to inform each other, allowing me to approach design not only

as problem-solving, but also as a form of cultural expression.

 

Currently, I work as a lead designer for a fashion brand based in Los Angeles, where I focus on building cohesive visual systems across campaigns, products, and digital experiences. My approach emphasizes clarity, structure,

and emotional resonance, balancing strategic thinking with visual sensitivity.

 

My work has been recognized by international design awards, including

the A’ Design Award, MUSE Award, Creative Quarterly, and C2A.
Beyond recognition, I value long-term thinking, collaboration, and the ability of design to create meaningful connections across disciplines and cultures.